Oh Happy Day! Spotify and The Echo Nest Become One

Spotify made a friendly, strategic acquisition of their long time music intelligence metabase partner, The Echo Nest. I couldn’t be more enthusiastic to see these two music platform technology companies working more harmoniously to further their common music vision.

The collective intelligence of The EchoNest combined with the discovery of Spotify looms significant for music listeners, record companies, and artists. TechCrunch sees this partnership as creating a “Facebook Connect for Music”. This will be accomplished with The Echo Nest API remaining in place and continuing to serve the need of developers and music companies who use it such as XBox Music, rdio, MOG (BeatsMusic) to name just a few.

Spotify seeks to be the music identity provider across the web and mobile the way Facebook has become a social identity provider.

Spotify and The Echo Nest have a long, mutually beneficial history together. Back in March 2012, the two integrated their APIs so that any Spotify app developer could tap into The Echo Nest’s music intelligence technology. In March 2013, Microsoft, Spotify, and The Echo Nest joined forces to create Mixshape, a visual tool that automatically sorts playlists based on the properties and moods of individual songs.

What excites me the most about this closer development synergy is how Spotify will evolve and ratchet up another layer or two. Music hacking thrives with increased dimensionality now that Spotify and The Echo Nest are one entity.

Jim Lucchese says The Echo Nest and Spotify both have “music hacker cultures. We move quickly. Our goal is to start pushing things that will have a real impact on the [Spotify] user experience as soon as possible. I think probably in the next three months you’ll start seeing things in Spotify based on what we did here today that will have a big impact on music fans.”

Improvements to Spotify’s radio algorithm, discovery suggestions, and more could come even sooner, Daniel Ek says. “I expect to see things that touch consumers really, really fast. You’ll start noticing improvements pretty much instantly.”

I expect further analysis and commentary as the industry processes this announcement. Man do I love this deal and what it will bring us all.

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