whyd, “A Human Pandora”, Really?

Been reading recent ink on whyd, a social record collection. They have an iPhone App available here.

whyd’s goal is to be a “Human Pandora “, which allows people to discover new music that they wouldn’t have found out about otherwise.

As a music connoisseur I’m resistant when it comes to someone “picking my music for me”. I rejected BeatsMusic as a music service because their music curation method presented itself like progressive FM disk jockey playlist, all filler no substance…

I consider myself a crate digger. I will happily comb through vinyl record crates for new music. In addition I search extensively through music magazine Web sites such as Rolling Stone, Uncut, MOJO Magazine, Paste, etc. for music recommendations.

Don’t get me wrong I’m open to human curation. I think we can benefit from another person’s music explorations, choices and playlist builds.

I keep expecting to see Spotify with their acquisition of The Echo Nest evidence “intelligent” software curation in the Spotify application.

I just installed the whyd app today so I don’t have enough time in service to comment on its capabilities yet. I will follow-up at a later time with a technical assessment of whyd.